Website Design Trends

Design trends: Ghost buttons

Design trends: Ghost buttons

With a thin border and a transparent background, ghost buttons have become increasingly popular in the website design world. Should you consider using them on your website, and if so, what’s the best way to use them?

Design trends: Color overlays

Design trends: Color overlays

Building on the hero image website design trend, many websites use a color overlay over an image to make text easily readable.

Website design trends: Single-page websites

Website design trends: Single-page websites

Single-page websites are trendy, but are they a good idea? How does using only one page affect your SEO? We explore the pros and cons and provide examples of effective single-page sites here.

Design trends: Content blocks and grid layout designs

Design trends: Content blocks and grid layout designs

Over the past few years, website design has conceptually evolved from a linear design — designing a web page like a word processing document, top to bottom — to a “content block” design. The content block concept views web pages as a grid, with multiple columns and components assembled together to form a web page like pieces of a puzzle. Here, we examine the content block trend and several websites using a grid layout design.

Design trends: Duotone effects and gradient designs

Design trends: Duotone effects and gradient designs

As the name suggests, “duotone” is a two-color design. Many times, these two colors are blended together to form a gradient. Several large companies have hopped on the duotone bandwagon as you’ll see in the examples here.

Website design trends: Brutalism

Website design trends: Brutalism

Brutalism refers to websites with a raw, function-over-form look that is anything but sleek. With basic fonts, large or busy text, and little to no visual flash, websites using brutalism certainly stand out — and whether that’s a good thing or not is a cause for debate. Take a look at these websites embracing brutalism and decide for yourself if they’re innovative or just plain ugly.

Website design trends: Hero images

Website design trends: Hero images

A hero image isn’t a picture wearing a cape; instead, it’s a large, immersive image that covers most of the screen of a website. Hero images are perhaps the most prominent design trend used across the Web today. Here, we take a look at the hero image trend and several websites using it.